Which Advocacy tactic is most effective?

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People always ask: “What is the best way to get my message to Congress?”.

We discussed this at length yesterday at the “Better Activism Day” Livestream, hosted by Clay Johnson at InformationDiet.com (see former staffers at 1:10:00 discussing this.)

We at POPVOX are working with Congress to ensure that messages sent through the POPVOX system are delivered in the best and most effective way possible. However, we know from our experience working in Congress that even POPVOX is not THE most effecive means of making your point to Congress. THAT is still reserved for in-person direct contact with the Member who represents you. This was borne out in a study conducted in 2010 by the Congressional Management Foundation on “Perceptions of Citizen Advocacy on Capitol Hill.” (The study was conducted before POPVOX launched.)

Here’s a slide of the CMF findings. (POPVOX would fall into the same category as an “individual email,” if someone chooses to leave a comment.)

text updated to correct date of study (it was conducted in 2010.)