A Textbook Case of Successful Grassroots Advocacy

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POPVOX is neutral – we don’t take sides, we don’t endorse, we just get messages to Congress in the most effective way possible. Almost daily, we get questions about what makes up a great grassroots campaign — how individuals and groups can truly reach Congress and have an impact, instead of just adding to the noise of the hundreds of millions of messages bombarding Congress each year. 

As Rachna recently wrote, the efforts of consumer and privacy advocates opposed to H.R. 3035, the Mobile Informational Call Act, provide a unique success story. The advocates leveraged tools like POPVOX to get the message out in just the right way to have major impact. And to his great credit, the bill’s sponsor, Lee Terry, listened. How did they do it? A timeline of the efforts of the past three months present a textbook example of what a grassroots campaign should do: demonstrate support from real people, rally polifluentials and local press, engage with the official process, gain national attention, and effectively get the message to Congress.

HR 3035: A Textbook Example of Successful Grassroots Advocacy

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